Doctor of Strategic Communication

Persons achieving this qualification are competent in applying advanced research skills to solve a problem within a communications related field and to contribute to the existing body of knowledge.

At least 600 Credits, of which at least 72 Credits will be at Level 9 in the related fields of knowledge and skills in public relations and/or communications (e.g. M Tech: International Communication) or any Degree with 7 years relevant experience.

The qualification will be awarded to a learner who has provided evidence to the satisfaction of the assessors that the stated competence of the qualification, as detailed in the specified outcomes, has been achieved.

1. Do research independently and produce an original contribution to the body of knowledge in a communication related.

Specified Outcomes

1. Demonstrate knowledge, skills and values in researching a related field in communications at an original level.
2. Compile and present research findings, conclusions and proposals in a properly set out thesis.
3. Disseminate the research findings.

Critical Outcomes

1. Identify and solve problems in which responses show that responsible decisions, using critical and creative thinking, have been made.
2. Collect, organise, analyse and critically evaluate information.
3. Organise and manage oneself and one's activities responsibly and effectively.
4. Communicate effectively, using visual, mathematical and/or language skills in the modes of oral and/or written presentation
5. Demonstrate an understanding of the world as a set of related systems by recognising that problem-solving in the field of explosives does not exist in isolation
6. Be culturally sensitive across a range of social contexts
7. Reflect on and explore a variety of strategies to learn more effectively
8. Explore international communication science

1. Identify a problem area

• Identify problems within the problem area.
• Search the literature.
• Formulate the research problem/research question and sub problems.
• State the hypothesis/possible answer to question.
• Define concepts.
• Select a research strategy and research methodology/ies.
• Decide on relevant data collection and analysis techniques.
• Implement the data collection technique to collect data.
• Analyse data and present results.
• Interpret findings.
• Draw conclusions and suggest recommendations.
• Contribute to the body of knowledge and skills in a related field of communications.

2. Describe extent of study clearly

• Outlines a methodology appropriate to the study.
• Provides evidence of extensive range of reading, including a review of the relevant literature.
• State explicitly the links between the review and area of study, analyse objectively and critically supporting and/or opposing evidence and draw together the different points emerging from the literary study.
• Discuss points in depth and develop a clear line of argument to provide own interpretations which is put in the context of other interpretations.
• Show awareness of understanding of assumptions underlying own interpretation, Solutions/conclusions related to the questions posed in the introduction and are well founded on the evidence resultant from the research.
• Organise the thesis in a logical structure.
• Adhere to the institutions technical requirements for a thesis.

3. Write an article on the research for submission for publication in an accredited educational journal

• Deliver papers and lectures based on the research.

Integrated Assessment

Formative Assessment

• Continuous learning progress assessment.

Summative Assessment

• A thesis externally examined and moderated.